The identity of a French furniture brand
for Camif
“Change the world from within”...the beautiful and ambitious vision expressed by Camif in its new position as a publisher!
Building a product offering, owned and aligned with the brand's asserted values, must be accompanied by an identity awakening that resembles a manifesto. The know-how, especially French, and the authenticity of the approach deserve a strong and claimed “awareness”.
Hence this revisited identity, resonating with the exclusive attributes of the brand on one hand and the codes to be displayed transversely on the other. Betting on “co-creation”, “local”, and “transparency”, Camif EDITION, a mission-driven company, has beautiful values to showcase and communicate.
The success of such communication relies on the coherence and alignment between the content and its expression across different platforms. The editorial line then becomes perceptible to the greatest number!
The identity of a French furniture brand
for Camif
“Change the world from within”...the beautiful and ambitious vision expressed by Camif in its new position as a publisher!
Building a product offering, owned and aligned with the brand's asserted values, must be accompanied by an identity awakening that resembles a manifesto. The know-how, especially French, and the authenticity of the approach deserve a strong and claimed “awareness”.
Hence this revisited identity, resonating with the exclusive attributes of the brand on one hand and the codes to be displayed transversely on the other. Betting on “co-creation”, “local”, and “transparency”, Camif EDITION, a mission-driven company, has beautiful values to showcase and communicate.
The success of such communication relies on the coherence and alignment between the content and its expression across different platforms. The editorial line then becomes perceptible to the greatest number!
The identity of a French furniture brand
for Camif
“Change the world from within”...the beautiful and ambitious vision expressed by Camif in its new position as a publisher!
Building a product offering, owned and aligned with the brand's asserted values, must be accompanied by an identity awakening that resembles a manifesto. The know-how, especially French, and the authenticity of the approach deserve a strong and claimed “awareness”.
Hence this revisited identity, resonating with the exclusive attributes of the brand on one hand and the codes to be displayed transversely on the other. Betting on “co-creation”, “local”, and “transparency”, Camif EDITION, a mission-driven company, has beautiful values to showcase and communicate.
The success of such communication relies on the coherence and alignment between the content and its expression across different platforms. The editorial line then becomes perceptible to the greatest number!
The identity of a French furniture brand
for Camif
“Change the world from within”...the beautiful and ambitious vision expressed by Camif in its new position as a publisher!
Building a product offering, owned and aligned with the brand's asserted values, must be accompanied by an identity awakening that resembles a manifesto. The know-how, especially French, and the authenticity of the approach deserve a strong and claimed “awareness”.
Hence this revisited identity, resonating with the exclusive attributes of the brand on one hand and the codes to be displayed transversely on the other. Betting on “co-creation”, “local”, and “transparency”, Camif EDITION, a mission-driven company, has beautiful values to showcase and communicate.
The success of such communication relies on the coherence and alignment between the content and its expression across different platforms. The editorial line then becomes perceptible to the greatest number!
The identity of a French furniture brand
for Camif
“Change the world from within”...the beautiful and ambitious vision expressed by Camif in its new position as a publisher!
Building a product offering, owned and aligned with the brand's asserted values, must be accompanied by an identity awakening that resembles a manifesto. The know-how, especially French, and the authenticity of the approach deserve a strong and claimed “awareness”.
Hence this revisited identity, resonating with the exclusive attributes of the brand on one hand and the codes to be displayed transversely on the other. Betting on “co-creation”, “local”, and “transparency”, Camif EDITION, a mission-driven company, has beautiful values to showcase and communicate.
The success of such communication relies on the coherence and alignment between the content and its expression across different platforms. The editorial line then becomes perceptible to the greatest number!
